Beauty Palette & Lip Kit Set
Packaging Design
For this project, I developed a packaging design for the fictional brand Glo Cosmetics, centering on the popular “strawberry makeup” trend in 2024. The focus was on crafting a design that resonates with the target audience while capturing the essence of this vibrant, playful trend.
The challenge involved not only creating visually appealing graphics but also thinking in three dimensions to ensure the packaging would stand out. The design process included careful consideration of color palettes, textures, and materials to create an immersive, tactile experience that reflects the brand’s youthful and fresh identity.
This project exemplifies my ability to merge trend awareness with strategic design thinking, creating a cohesive and engaging visual identity that appeals to consumers.
Mood Board & Inspiration
Lip Kit Design Layout
Eyeshadow Palette Design Layout
Final Product Renders
The final product renders for Glo Cosmetics’ Strawberry Kisses showcase the culmination of a meticulously crafted design process. These high-quality 3D renders bring the packaging design to life, highlighting the attention to detail in every aspect—from the vibrant color scheme and playful strawberry-inspired elements to the sleek, modern packaging form.
The renders emphasize how the design captures the essence of the trend while appealing to the target audience. The 3D visualization allows for a realistic preview of the final product, demonstrating how the packaging will look and feel in the retail environment. These renders were created to communicate the design’s effectiveness in a real-world context, ensuring it stands out and attracts consumers.
